by Mike Terry | May 3, 2026 | Articles
Imagine your agency is a high-speed train. On a good day, you’re the conductor, looking out at the horizon and steering toward growth. But let’s be brutally honest: most days, you’re actually under the floorboards with a wrench, trying to figure out why the “New...
by Mike Terry | Oct 20, 2025 | Articles
You're spending 40% of your time chasing leads that will never buy from you. That's not a guess, it's what happens when small business owners treat their sales pipeline like a digital hoarding situation, stuffing it full of "maybes" and...
by Mike Terry | Oct 20, 2025 | Articles
Let's get something straight right off the bat: your ideal client profile isn't dead. But the way you're probably using it? That might be on life support. I've watched countless agencies pour hours into crafting these beautiful, detailed ICPs that read...
by Mike Terry | Oct 17, 2025 | Articles
Let's be brutally honest: most small businesses and agencies treat their sales pipeline like a junk drawer: throwing everything in there and hoping something valuable emerges when they need it most. If you're nodding your head right now, you're not alone....
by Mike Terry | Oct 16, 2025 | Articles
Remember when "coffee is for closers" meant you had to earn your caffeine through sheer hustle and manual grind? Well, that era just got a serious upgrade. Today's top-performing sales teams are discovering something remarkable: AI and automation...
by Mike Terry | Feb 26, 2025 | Articles
Why Your Ad Agency’s Business Development is Doomed (and You Probably Don’t Even Realize It) Home Don Draper, portrayed by Jon Hamm in Mad Men, knows you need help with business development. Let’s be brutally honest, shall we? Driving new...