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Why Claude Cowork Will Change the Way You Manage Your SMB

Why Claude Cowork Will Change the Way You Manage Your SMB

by Mike Terry | May 3, 2026 | Articles

Imagine your agency is a high-speed train. On a good day, you’re the conductor, looking out at the horizon and steering toward growth. But let’s be brutally honest: most days, you’re actually under the floorboards with a wrench, trying to figure out why the “New...
Stop Wasting Time on Bad Leads: 5 Pipeline Management Hacks That Actually Work for SMBs

Stop Wasting Time on Bad Leads: 5 Pipeline Management Hacks That Actually Work for SMBs

by Mike Terry | Oct 20, 2025 | Articles

You're spending 40% of your time chasing leads that will never buy from you. That's not a guess, it's what happens when small business owners treat their sales pipeline like a digital hoarding situation, stuffing it full of "maybes" and...
Is Your Ideal Client Profile Dead? Why 70% of Agencies Get This Wrong

Is Your Ideal Client Profile Dead? Why 70% of Agencies Get This Wrong

by Mike Terry | Oct 20, 2025 | Articles

Let's get something straight right off the bat: your ideal client profile isn't dead. But the way you're probably using it? That might be on life support. I've watched countless agencies pour hours into crafting these beautiful, detailed ICPs that read...
Pipeline Management 101: A Beginner's Guide to Mastering Sales Training

Pipeline Management 101: A Beginner's Guide to Mastering Sales Training

by Mike Terry | Oct 17, 2025 | Articles

Let's be brutally honest: most small businesses and agencies treat their sales pipeline like a junk drawer: throwing everything in there and hoping something valuable emerges when they need it most. If you're nodding your head right now, you're not alone....
Wake Up Your Pipeline: How AI and Automation Are Turning Coffee Breaks into Closing Deals

Wake Up Your Pipeline: How AI and Automation Are Turning Coffee Breaks into Closing Deals

by Mike Terry | Oct 16, 2025 | Articles

Remember when "coffee is for closers" meant you had to earn your caffeine through sheer hustle and manual grind? Well, that era just got a serious upgrade. Today's top-performing sales teams are discovering something remarkable: AI and automation...
Why Your Ad Agency’s Business Development is Doomed (and You Probably Don’t Even Realize It)

Why Your Ad Agency’s Business Development is Doomed (and You Probably Don’t Even Realize It)

by Mike Terry | Feb 26, 2025 | Articles

Why Your Ad Agency’s Business Development is Doomed (and You Probably Don’t Even Realize It) Home      Don Draper, portrayed by Jon Hamm in Mad Men, knows you need help with business development. Let’s be brutally honest, shall we? Driving new...
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