Core is a new business consultancy for ad agencies, creative, digital, and professional service firms seeking to attract high-quality leads and drive sustainable growth.

what we do

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New Business Consulting

Core will help you identify and target your ideal client profile (ICP) and find the gaps in your current business development plan. We will audit your tech stack and determine the GTM strategy for your business with a strategic sales and marketing plan customized for your firm.

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Tech Stack Implementation

Is your firm using the right tools to cultivate and help close deals? Are you implementing AI and automation to scale your new business outreach? Our team is well-versed in AI Sales & Marketing Tool implementation and will provide a tech stack recommendation that is best for your business to achieve your new business goals.

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Web Design & Development

Do you have the right landing pages to drive your lead generation program? Does your website have the calls-to-action (CTAs) needed to help drive and increase your inbound leads? Our web team can audit your website to optimize for lead generation and deliver on your brand promise to your ideal clients.

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Business Development Coaching

Audit and evaluation of your current new business process that includes a process redesign and revised tech stack integration. Core can coach your business development team on outbound sales tactics, discovery call workshops and cultivating an online and offline audience for social selling and thought leadership to keep prospects in the pipeline.

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Content Mapping

Core will audit your firm’s content assets and create a content map that will align with your sales and marketing plan. To create the ideal map, our team will develop buyer personas for your ICPs to make developing content for each part of your customer journey easier.

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Email Marketing

Email marketing campaign management and deployment. Strategize email marketing cadence, content, CTAs, and KPIs for a successful and revenue-generating email campaign.